Privacy Policy
Last updated: January 2026
Information We Collect
When you connect your Shopify store, we collect product data including titles, descriptions, images, and metadata necessary to provide optimization services. We also collect:
- Account information (email, store name, Shopify store URL)
- Product catalog data (titles, descriptions, images, pricing, variants)
- Usage data (features used, optimization history)
- Technical data (browser type, IP address for security purposes)
How We Use Your Information
- Generate AI-powered product optimizations
- Calculate AI Readiness Scores
- Provide analytics and insights about your catalog
- Improve our AI models (with your consent)
- Send product updates and support communications
- Prevent fraud and ensure security
Data Storage and Security
All data is encrypted in transit (TLS 1.3) and at rest (AES-256). We use industry-standard security practices including:
- Hosted on infrastructure maintained by SOC 2 Type II certified providers
- Regular security audits and penetration testing
- Role-based access controls for our team
- Automated threat monitoring and alerting
Data Sharing
We never sell your data. We share data only with:
- AI providers (Anthropic, OpenAI) to generate optimizations - data is processed but not retained
- Shopify Billing for subscription billing - we do not collect or store payment information directly
- Infrastructure providers for hosting, monitoring, and analytics
- Intercom for in-app messaging and customer support
- Ahoy for behavioral analytics (cookieless)
- Google Analytics 4 for marketing analytics
We may also disclose data when required by law or to protect our rights.
Data Retention
We retain your data for as long as your account is active. When you delete your account, we delete your product data within 30 days. We may retain anonymized, aggregated data for analytics purposes.
Your Rights
You have the right to:
- Access your personal data we hold
- Export your data in a machine-readable format
- Correct inaccurate data
- Delete your account and associated data
- Object to certain processing activities
- Withdraw consent for optional processing
To exercise these rights, email privacy@beaconed.ai
Cookies
We use essential cookies for authentication and security. We use optional analytics cookies to understand how you use our service. You can disable non-essential cookies in your browser settings.
International Transfers
Your data may be processed in the United States. We use Standard Contractual Clauses and other appropriate safeguards for international data transfers.
Changes to This Policy
We may update this policy periodically. We'll notify you of material changes via email or in-app notification. Continued use after changes constitutes acceptance.
Contact
Questions about privacy? Email privacy@beaconed.ai